Archive

Archive for June, 2009

Abductors of Children May Run, But Today Code Amber and SA-Announce Make it Much More Difficult for Them to Hide

Mandeville, LA (PRWEB) June 25, 2009 — www.CodeAmber.com News Service the nation’s leading internet and digital display missing persons alert service, a wholly owned subsidiary of www.GTXCorp.com (GTXO.OB), has expanded its multimillion viewer reach with an additional 2 million www.syn-apps.com subscribers. SA-Announce, Syn-Apps’ notification system, is a feature-rich communication application that works with Cisco Unified Communications Manager to distribute alerts across enterprises such as; NASA, Tiffany & Co and Martha Stewart Living, as well as numerous schools and government offices. The Code Amber alerts will be available to the SA-Announce subscribers and accessible in real-time appearing on their VOIP enabled phones.  Learn More >

 

Location Based Services June 26th, 2009

 

  • Share/Save/Bookmark

Geodelic Raised $3.5 Million For Location-Aware Recommendations

geodelicT-Mobile’s next-generation Android phone, the myTouch 3G, will feature an app created by Geodelic called Sherpa.

 

Global Positioning Systems June 22nd, 2009

 

  • Share/Save/Bookmark

A new GPS revenue model: Getting paid for where you are

KRK, Croatia, Europe, Earth. – June 18, 2009 – Croatives Inc. today announced it is launching beta release of Terrestrica – Location Triggered service for Mobiles with GPS with a possibility of creating multimedia geolocation points and guides and interesting business model based on ,On location Mobile Advertising” which allow users to make Revenue from their geo-content. Terrestrica is completely Free for use.

The inspiration for Terrestrica came from a parent project called Mobycon which was started in 2008 thrilled by potential of location based services and products. Mobycon is a platform, tool and network for creating and handling location based services and products.  Mobycon has many possible implementations. The problem was How to show the world what cool stuff you can do on Mobycon platform? The answer was: Let’s make one cool product based on Mobycon.” Terrestrica was born.

 

Global Positioning Systems June 22nd, 2009

 

  • Share/Save/Bookmark

Advertising will meet you there

by Kristina Knight

mma_logo.png

Advertising, overall, will not fare as well as it is expected to fall by 7%.

SMS text messages continue to lead in mobile marketing with 66% of marketers saying they use SMS to reach consumers. Mobile Websites are quickly catching up (53% are using mobile sites) and mobile email campaigns (33%). One benefit of the mobile campaign is that marketers are learning how to attach a ‘use now’ coupon to an email message so that consumers are more likely to go to a brick-and-mortar store or visit a website to use the coupon.

In 2009, mobile marketing is expected to reach $1.7 billion; by 2010, it is expected to reach $2.16 billion. Currently mobile accounts for less than 2% of most marketer budgets.

With more consumers logging on to the mobile web, marketers are following and so are mobile ad platforms. The MMA is not the only group touting the fast growth of mobile revenue. Forrester Research reports that the interactive ad spend will top $50 billion by 2014; mobile marketing efforts are going to be a big part of that increase. In fact, social and mobile efforts are expected to be the two biggest reasons for interactive spending to explode over the next five years.

MMA: Mobile to jump 25% in 2009 The economy may still be in trouble, but mobile marketers are betting on the relatively new medium to help them beat the selling doldrums. According to a new forecast from the Mobile Marketing Association, mobile marketing will increase by 26% this year.

 

3G Smart Phones, Global Positioning Systems, Location Based Services, Mobile Phones, Social Networking June 21st, 2009

 

  • Share/Save/Bookmark

More mobile phone apps using geo-data

GIGAMON:
With Apple having shown the way, suddenly everyone is showing a renewed interest in location-based services, said Ted Morgan, Skyhook founder and CEO.

“Thanks to the popularity of iPhone, we are seeing more and more apps using geo-data,” Morgan pointed out. For instance, game developers are using geolocation data to build location-based leader boards. “The iPhone has unleashed location-based creativity,” he said. Last year, I pointed out that “in order for LBS to be on mobile phones, we need applications, which is where I believe the iPhone plays a vital role. Its large screen and built-in GPS (and now its 3G speeds) enable and encourage truly interesting LBS applications.”

  • Last year, there were only a few dozen apps that incorporated location-based data. This year that number has grown to 2,000 apps. Next year there will be five times as many apps that utilize location-based data.
  • There are nearly 200 million geolocation queries on Skyhook’s system. In comparison, Google is searched more than a billion times a day.

Those numbers should be enough for LBS skeptics to take a fresh look at location-based services. ABI Research predicts that location-based services will be a $13 billion business by 2013 vs. $515 million in 2008. Morgan says that the next big location push is going to come from the netbooks and adds, “Most laptop and netbook makers are building location-functionality into their devices.” Next up — non-computing devices such as WiFi-enabled cameras.

This opportunity hasn’t gone unnoticed, attracting more attention and competition to Skyhook. And there is no one bigger than Google.

 

3G Smart Phones, APP Store, Global Positioning Systems, Location Based Services, Mobile Phones, Social Networking June 20th, 2009

 

  • Share/Save/Bookmark

I’ve got the whole (Nokia) world in my hand

Nokia’s mobile applications storefront, Ovi Store, was supposed to be a grand affair. Executives told Forbes in early May that the store would offer 20,000 pieces of content–fewer than the 50,000 apps stocked in Apple’s App Store, but an impressive number for a new app store. (See “Nokia’s Gigantic App Store.”)

 

Nokia users will now find an average of 2,000 pieces of content for most of the Finnish company’s devices. Approvals are moving briskly: Nokia is approving 500 pieces of content a week, or 100 apps a day, at least during the official workweek, says Marco Argenti, a Nokia vice president who oversees media and games. For now, that’s fast enough, he adds.

 

Nokia counts the size of the Ovi Store in pieces of content instead of just apps, because it is also using the store to distribute other types of mobile content, such as ringtones and wallpapers. Due to variations in screen sizes, memory, processing power and operating systems, certain apps only work with certain phones. The store currently supports 75 different Nokia models.

Nokia users will now find an average of 2,000 pieces of content for most of the Finnish company’s devices. Approvals are moving briskly: Nokia is approving 500 pieces of content a week, or 100 apps a day, at least during the official workweek, says Marco Argenti, a Nokia vice president who oversees media and games. For now, that’s fast enough, he adds.

Nokia counts the size of the Ovi Store in pieces of content instead of just apps, because it is also using the store to distribute other types of mobile content, such as ringtones and wallpapers. Due to variations in screen sizes, memory, processing power and operating systems, certain apps only work with certain phones. The store currently supports 75 different Nokia models. Complete Story>>>

 

 

 

Global Positioning Systems June 18th, 2009

 

  • Share/Save/Bookmark

The Spoils Go To The Smartest. Apple And RIM Take Majority Of Cell Phone Industry Profits

TechCrunch by Erick Schonfeld on June 1, 2009

When you look at sales of the iPhone or Blackberry as a percentage of total cell phone sales, they are still a tiny smidgen of the one billion phones estimated to be sold this year. But when you look at what really matters—their share of revenues or operating profits—the picture looks a lot different. Deutsche Bank analyst Brian Modoff calculated the share of operating profits going to each major mobile handset manufacturer and came up with the eye-opening chart above. It shows Apple (pink) and RIM (turquoise) increasingly taking a disproportionate share of industry profits, mostly at the expense of Nokia’s diminishing handset operating profits (blue).

 

In a note, Modoff writes: “Increasingly, the smartphone vendors are claiming more of the industry’s profit dollars even as the pool of profitability stabilizes or shrinks.” Thanks to the success of the highly-profitable iPhone, Apple’s share of industry operating profits went from 3 percent in 2007 to 20 percent in 2008 and will grow again to an estimated 31 percent in 2009. RIM, maker of the Blackberry, is doing even better, increasing its estimated share of industry profits from 8 percent (2007) to 19 percent (2008) to 35 percent (2009). So adding those two together, Apple and RIM are expected to account for an incredible 66 percent of industry profits this year.


As a follow on from CIO Magazine…

 

It is predicted that the number of mobile social networkers will reach 800 million worldwide by 2012. Companies are reaping the benefits from mobile CRM, field service and sales force automation processes with the latest Research In Motion (RIM) offerings. Research in Motion has gained nearly 3% after a pair of analysts boosted price estimates for the Blackberry maker. Thomas Weisel raised its forecast to $92 per share from $85 and RBC Capital Markets upped its outlook price to $100 per share from $90.

Is it any wonder that Obama did not want to give up his Blackberry…

 

3G Smart Phones, Global Positioning Systems, Location Based Services, Mobile Phones, Social Networking June 16th, 2009

 

  • Share/Save/Bookmark

New platform offers GPS location-based ads

This week Technocom has launched SpotOn GPS, a first of its kind ad solution for US marketers. SpotOn GPS gives marketers access to the first navigation and search app integrated with mobile marketing.

“Early evidence suggests location-based advertising (LBA) yields significantly higher conversion rates with direct response modes, such as click-to-locate and click-to-navigate, compared to non-location-based advertising,” said ABI Research practice director Dominique Bonte. “LBA and navigation are a winning combination, mutually reinforcing each other. For the end-user ad-funded navigation represents a highly valued balance between exposure to advertising and access to reduced-cost, or potentially free, navigation, thus driving adoption of both.”  The omplete article >>>

 

Global Positioning Systems June 14th, 2009

 

  • Share/Save/Bookmark

Is there anything more valuable to a former athlete than his memory?

It was time to calsports-illustratedl the police again. Robert Jeangerard had been missing for eight hours on May 19, long enough for his wife, Margie, to realize that this was not one of those times he would find his way home on his own. Since the first signs of Alzheimer’s appeared seven years ago…MORE>>>>

 

Global Positioning Systems June 13th, 2009

 

  • Share/Save/Bookmark

And now…GPS in Everything- SiRF’s SiRFatlasIV Chipset is Designed for a Many Mobile Devices – ALL POINTS BLOG – Tuesday, June 9. 2009

The new SiRFatlasIV location engine processor launched by SiRF Technologies is designed to location-enable just about any mobile device you can think of: Netbooks, digital cameras and other, entertainment portables like MP3 players that perhaps were before not a high priority to become location-aware devices.

 

What is driving this demand? SMART PHONE APPS – 48,000 iPhone apps have been created in just 11 months generating 1 billion downloads creating a new genre of user interface technology. While Apple is bound to AT&T until 2010, RIM is on multiple carriers and new consumer-oriented handsets like the Storm will gain it some share (anticipated 8% growth 2009 to 2010), plus it’s the units of handsets – 13.6 million for Apple in 2008 and 22.6 million for RIM – John Ward, iSuppli.

Location Aware technology will permeate the new product of developers and the apps of users allowing us to pinpoint the leader of this pack even though they will be constantly on the move.

 

Global Positioning Systems June 13th, 2009

 

  • Share/Save/Bookmark

Login