GPS Tech Review

Using “common” and “60%” really does not address the true impact or understanding of wandering.

There are millions afflicted with dementia in the US. If 60% of just 1 million of them were currently wandering then law enforcement, emergency services, family, friends, volunteers and the news would be searching for 600,000 senior adults across the country. But there isn’t just 1 million mothers, fathers, sons, daughters, uncles, aunts, cousins, friends, brothers and sisters lost, because 5.4 million are currently afflicted with Alzheimer’s and there are thousands more with other cognitive disorders.

It is probable that the numbers of those lost will reach 3.320,000 (60% of 5.4 million) and that number grows every day. We have to face the reality that we have and will continue for decades to have a problem efficiently locating those that wander.

If not located quickly many will succumb to the elements, others will contract serious health conditions and still others will fall victim to crimes. While the average search will cost $36,000 – the ramifications of each event will reach staggering proportions when all related costs are compiled.

The prospect of a nation aging at an ever accelerated pace without the preparedness to meet the circumstances that it will face until an effective treatment, cure, or prevention is found…may very well over tax our economy and government.

There are options until we become better informed about the why’s and where for of dimentia. We have an affordable, practicable means and method to afford those that suffer from dementia and their caregivers peace of mind. Should the afflicted wander off and become lost, they can be located with a unique, 2-way embedded GPS technology placed within a comfortable walking shoe and trackable through a smart phone or computer. To take advantage of this innovative patented GPS Shoe technology, visit the web site of Aetrex Worldwide and lace up an effective solution to “sundowing” developed by the company that keeps people connected; GTX Corp.

Word of the device is getting out: http://www.startribune.com/lifestyle/goodlife/138394604.html.

FOR IMMEDIATE RELEASE

GTX CORP DELIVERS 1,500 ‘GAME CHANGING INTERNET-CONNECTED DEVICES’ TO AETREX WORLDWIDE AS CAREGIVERS ACROSS THE U.S. BEGIN TO MONITOR THEIR LOVED ONES WEARING INNOVATIVE GPS SHOES

Los Angeles, CA – January 18, 2012– GTX Corp (OTCBB: GTXO), a leader in customizable, patented 2 way GPS Tracking Personal Location Services (PLS) solutions, delivers its second commercial order of 1,500 GPS devices to Aetrex Worldwide, Inc. a global leader in comfort and wellness footwear products. The GTX Corp miniaturized 2 way GPS tracking devices are embedded in the Aetrex Ambulator® collection bringing a reliable, trusted solution for monitoring the location of seniors afflicted with Alzheimer’s disease or dementia.

There are over 5.4 million seniors who suffer with Alzheimer’s and over 12 million caregivers that devote their lives to them, with millions more expected as the Boomer population ages; however Alzheimer’s represents 60%-70% of all cognitive disorders, so in reality there are close to 9 million Americans suffering from impairments, like Autism, that can lead to wandering. The award winning, patented GPS Shoe solution is the world’s most ground-breaking product containing GPS tracking technology designed to help monitor and locate individuals who have a tendency to wander and become lost.

Professor Andrew Carle of George Mason University recently discussed this potentially lifesaving technology on the CBS Early Show and said, “These are only U.S. numbers with an estimated 25 million cases of Alzheimer worldwide expected to quadruple to 100 million short of a cure.”

With these statistics in mind and the central theme of this year’s Consumer Electronic Show – “internet – connected consumer devices are game changing…” the Company returned from last week’s largest CES in its 44 year history, with a roadmap to expand its partner alliance to help deliver GPS Shoes to 9 million adults and children in the U.S. with cognitive disorders and millions more across the globe. The Company is developing an aggressive plan to reduce the size of its miniaturized 2 way GPS device, provide a worldwide cellular coverage plan, increase its intellectual property portfolio and add new channel partners domestically and internationally.

For licensing and distribution inquiries please contact GTX Corp at info@gtxcorp.com and for consumers interested in purchasing the Aetrex GPS Shoes please go to www.aetrex.com/gps

The GPS Shoes are available for consumers to purchase in both men’s and women’s styles for $299 with a $30 to $40 monthly monitoring service plan.

                                                                                           # # #
About GTX Corp (GTXO.OB) a leader in enterprise 2 way GPS (Global Positioning System) real-time personal location services (PLS) was founded in 2002 and is based in Los Angeles, California with distributors in Mexico, Australia and Nepal and customers in 141 countries. GTX Corp utilizes the latest in miniaturized, low power consumption technology and offers a robust enterprise GPS and cellular location platform to track in real time the whereabouts of people, pets, and high valued assets. Answering the “where is” question through a licensing business model and providing a complete end-to-end solution of hardware, middleware, apps, connectivity and professional services, letting you know where someone or something is at the touch of a button. GTX Corp also owns and operates LOCiMOBILE, Inc which develops GPS applications for smart phones and tablets, Code Amber News Service, and Code Amber Alertag. The Company has an aggressive intellectual property strategy and owns an extensive portfolio of patents, patents pending, registered trademarks, copy rights and URL’s.

Visit online: www.gtxcorp.com www.facebook.com/gtxcorp www.twitter.com/gtxcorp

Product and licensing – info@gtxcorp.com
Investor Relations – ir@gtxcorp.com
Media – Suzy Ginsburg (713) 721.4774 suzy@gcomworks.com
To learn more about the GPS Shoes go to: or www.gpsshoe.com

Safe Harbor Statement
The information made available in this press release contains certain forward-looking statements which reflect GTX Corp.’s current view of future events and financial performance. Wherever used, the words “estimate”, “expect”, “plan”, “anticipate”, “believe”, “may” and similar expressions identify forward-looking statements. Any such forward-looking statements are subject to risks and uncertainties and the company’s future results of operations could differ materially from historical results or current expectations. Some of these risks include, without limitation, the company’s ability to execute on its contracts, customer’s acceptance of its products, the market acceptance of two-way tracking devices, managing regulatory compliance and/or other factors that may be described in the company’s annual report on Form 10-K, quarterly reports on Form 10-Q and/or other filings with the Securities and Exchange Commission. Future economic and industry trends that could potentially impact revenue and profitability are difficult to predict. The Company assumes no obligation to publicly update or revise its forward-looking statements even if experience or future changes make it clear that any projected results express or implied therein will not be realized.

GTX Corp does not warrant or represent that the unauthorized use of materials drawn from the content of this document will not infringe rights of third parties who are not owned or affiliated by GTX Corp. Further GTX Corp cannot be held responsible or liable for the unauthorized use of this document’s content by third parties unknown to the company.

Close to 9 million people in this country suffer with some form of a cognitive disorder, from dementia and Alzheimer’s to Autism, Down syndrome and veterans that came home from battle with brain injuries.  According to the Alzheimer’s Association, about 60 percent of the 5.4 million of those afflicted with the Alzheimer’s will wander off and become lost.

George Mason University Professor Andrew Carle recently stated, “of course these are only U.S. numbers with an estimated 25 million cases of Alzheimer worldwide expected to quadruple to 100 million short of a cure.”

After nine years of research and development, GTX Corp (GTXO.OB) and its partner Aetrex Worldwide have brought to the consumer market a solution for people who wander – a GPS Shoe with an embedded 2-way GPS tracking device that will instantly locate the wearer and send a caregiver an alert via text or email if the wearer wanders off beyond a pre set area.

Joann Johnston, whose husband, Bill Johnston, has Alzheimer’s disease, said; the shoes give her peace of mind. “When I lost him, you kind of panic.”

When a 79 year old victim went missing the Virginia Beach Police Department, Emergency Medical Services and the Virginia Department of Emergency Management Search & Rescue Team and numerous volunteers assisted in her search.  Fortunately she was found alive, but the Police claimed the net cost to the taxpayers was about $36,000. No one questioned that the money was well spent, but what if there were a better way to locate those that wander, what if instead of $36,000 you could bring the cost down to $299?

If only 10 percent of the 9 million Americans which have a cognitive disorder get lost – 900,000. Assuming it would cost a thousand dollars on average to locate someone that had wandered off and became lost – 900,000 multiplied by $1,000 for each search would cost $900,000,000.  That’s almost 1 billion dollars that could be saved or better spent on research developing cures. That’s 10 percent at a cost of $1,000, when the statistics show it’s closer to 60% that wander at a search and rescue cost of tens of thousands of dollars. Not to mention the emotional toll on the caregivers. The value in peace of mind gained, search and rescue costs and lives potentially saved isn’t quantifiable.

FAQ

• How much is a pair of GPS SHOES – MSRP $299
• How much is the monthly monitoring service – between $30 to $40 depending on usage and features
• How often do they need to be charged – approximately every 50 hours
• Do they come in both men’s and women’s- yes
• How often do they report back- every 10 or 30 minutes depending on which monthly plan you select
• If a loved one wanders how do I get notified – either by text message or email
• Can more than one person receive the notifications – yes you can add as many people as you wish on your alert list
• Does the GPS SHOE tell me when the battery is low – yes either by text or email
• Do I need a special wireless carrier – no the GPS SHOES will work in the U.S. anywhere that there is T Mobile coverage
• Where can I learn more about the GPS SHOES – www.gtxcorp.com www.gpsshoe.com www.aetrex.com

Where can I order a pair – www.aetrex.com

If anyone ever wondered if there was a payback for all of the billions of dollars invested in satellites, space travel, computers and the internet, watch this clip from the CBS Early Show. 

It would appear that our nation is going to be the victim of a crippling disease for which there is at present no cure. But, technology enterprises, like GTX Corp and it’s production and retail partner; Aetrex Worldwide taken the technology of global location and put it to use affirming for the caretakers of those millions smitten with Alzheimer’s the means to find their loved ones despite their inclination to wander.

Dementia is the condition that describes diminishing cognitive skills. Alzheimer’s — like Parkinson’s and vascular disease — is a sickness that causes dementia.

Today, more than 5 million Americans suffer from Alzheimer’s disease. That number is expected to grow to 20 million in the coming years, according to researchers at George Mason University. Though there is no way to be certain, the Alzheimer’s Association estimates that some 60 percent of those with the disease will wander at some point.

Alzheimer’s disease kills nerve cells, hampers connectivity between neurons and damages tissue in the brain, the association reports. Eventually, the brain begins to shrivel dramatically. The cortex, home of thinking, planning and memory, shrinks. So does the hippocampus, where new memories are created. Researchers are not exactly sure why Alzheimer’s disease affects the brain the way it does. It could be the abnormal buildup — and entanglement — of proteins among nerve cells.

Scientists are also not sure why dementia often leads to roaming. But there is this sobering statistic from the Alzheimer’s Association: About 50 percent of people who wander will suffer serious injury or death if they are not found within 24 hours.

In the moderate to severe cases, the wandering pattern is random. Many patients seem to respond to circadian rhythms. At the end of the day and in the evening, there is the “sundowning” phenomenon, during which people exhibit all sorts of difficult behavior, Koester says, such as anger and stubbornness.

Occasionally, people will leave and not return — professionals call it “elopement” — and that can pose added dangers. Most people are found. It may be in a closet – at the end of a suburban street, in the mud, in thick woods, or near a lake.

GPS Shoes For Wanderers

As families and health professionals have become more aware of dementia and its patterns — and lack of patterns — they have devised various methods of dealing with wanderers.

The Alzheimer’s Association suggests making sure patients who begin to show signs of memory loss get exercise and keep their minds active. Certain drugs may slow the advance of the disease. There are practical steps to take, such as putting deadbolts on doors of homes and security devices in senior-living facilities and cutting back on the availability of liquids at night to keep patients from getting up to go to the bathroom. Certain organizations suggest dressing a wanderer in bright, reflective clothing and making sure the person is carrying identification.

As the numbers of Alzheimer’s patients grow, organizations and companies are developing potentially helpful technologies. A shoe company, Aetrex Worldwide, and a firm that makes global positioning devices, GTX Corp., have created shoes containing GPS technology for wanderers to wear.

While we may not understand “wandering” or how GPS tracking works, we can and do understand the enormous pressure caregivers are under and the peace of mind that a device that can locate loved ones is a solution for a problem that is not going to go away.

It is projected that by 2014, spending on mobile advertising will more than double from 2011, reaching $2.5 billion (eMarketer). We also know that consumer behavior is on the move, with mobile Internet usage expected to soon surpass desktop. Next year will see the arrival of sleek new tablets and mobile devices with better touch screens and more adaptive interfaces. The surge of multi-screen/multi-app engagement – users who use devices while watching TV – will continue to grow. Tablets have already replaced desktops as the preferred companion device to TV. Expect to see consumers look for ways to scale down the number of separate devices they now carry in favor of one tablet and one phone: the laptop will wane. This rapid shift to mobile is changing the way ads work, and advertisers must cater to consumers’ shifting needs. For example, geo-targeted, locally relevant marketing will hold great appeal for brands and consumers as 63 percent of 18- to 29-year-olds already use geosocial check-ins or location-based services. For example, see Lowe’s award-winning holiday campaign, which used a custom in-text store locator ad unit to deliver geo-targeted product deals within relevant, topical and seasonal content.

Los Angeles, CA – November 30, 2011 – GTX Corp (OTCBB: GTXO), a leader in customizable, patented two-way GPS Tracking Personal Location Services (PLS) solutions, received its second commercial order from Aetrex Worldwide, Inc. a global leader in comfort and wellness footwear products. GTX recently shipped 3,000 devices to Aetrex and plans to ship these additional 1,500 units in January of 2012. The GTX Corp miniaturized 2 way GPS tracking devices are embedded in the Aetrex Ambulator® collection bringing a reliable solution for monitoring the location of the 5.3 million seniors in the US afflicted with Alzheimer’s disease or dementia. 

The GPS Shoe has captured the imagination of the world. The Company’s flagship product has over 20 patents and patents pending, received the Peoples Choice award for most innovative connected device, has been featured on numerous television shows across the globe and now available to consumers in the United States at www.aetrex.com/gps

GTX Corp’s international licensing strategy will make available the GPS Shoes to additional countries beginning first quarter of 2012. There are already 4 countries with another 6 in consideration and a goal to have at least 12 countries up and running by year end 2012. For information about becoming an international distributor you can contact info@gtxcorp.com or go visit www.gpsshoe.com or www.gtxcorp.com

In addition to international expansion, the Company has begun developing prototypes of an even smaller device configuration, for the children’s market, which it plans to unveil at the Consumer Electronics Show (CES) on January 11^th in Las Vegas.

UBERGIZMO, FAST COMPANY, POPULAR SCIENCE,
AARP, NEW YORK DAILY NEWS

Ernest Thompson, wrote the original stage play of On Golden Pond and adapted it for the Mark Rydell 1981 film. Henry Fonda, in his last role, plays a prickly English professor; Norman Thayer, at the disagreeable age of 80. Visiting his summer house by a lake, Norman suffers the disorienting effects of dementia getting lost in a strawberry patch mere feet from his front door.

Its been thirty-years since the movie was screened and we barely know much more about dementia than we did then. No cure has been found and treatments have proven to be only mildly helpful as the condition is aggressively progressive ultimately rendering the victims lost within themselves.

Dementia may take many forms – more than seventy – and its effects can be felt at any age. The symptoms and behaviors of the various forms of the illness progress over long spans – often twenty years or more – placing ever greater demands on family caregivers of which there are more than fifteen million today in the US alone.

What we do know of dementia is that the aging boomer generation population will force the number of the afflicted and their demands for support to balloon to staggering proportions. The toll of the epidemic for the nation, their caregivers and the demented will overwhelm the systems and services in place today.

Sundowning is a tragic aspect of dementia. As the day moves to night something misfires in the minds of the victims and they become disoriented often eloping from facilities, or while out and about and yes even picking strawberries. The problem is that they cannot find their way home.
As night approaches they become invisible and often succumb to the elements before they are found less than a thousand feet from home.

Locating the lost has been a mission for GPS technology company; GTX Corp GTX Corp (OTCBB: GTXO) and its CEO Patrick Bertagna for years. This month though that mission will be completed with the retail availability of a discreet 2-way GPS device embedded within a comfort shoe GPS Shoe technology manufactured by Aetrex Worldwide and supported by MedicAlert www.medicalert.org  and Onmilink Systems www.omnilink.com to provide secure, real-time, location based services to caregivers offering them peace of mind and the afflicted with a better quality of life as they will not need to be confined to protect them from their debilities.

Some may see this service as an invasion of privacy. We see it as life-saving search and rescue. Ask yourself, if it was your parent and you had the shoes would you tie the laces.

 Aetrex Worldwide receives 3,000 GPS Shoe devices — Fulfillment and Customer Service Agreement Signed with Omnilink Systems, Inc. Providing
International Expansion of Miniaturized GPS Devices.

Patrick Bertagna Speaks at Annual Emeritus Senior Living Conference

Los Angeles, October 19, 2011 – GTX Corp (OTCBB: GTXO), a leader in customizable, 2-way GPS Personal Location Services (PLS) solutions, today announced entering into a Fulfillment and Customer Service Agreement with Aetrex Worldwide, Inc. and Omnilink Systems, who built and maintains a market leading tracking solution for individuals with Alzheimer’s. Under the Agreement, Omnilink will provide an e-commerce and customer service platform for the Aetrex GPS Shoe scheduled to go on sale this month in the US, enhancing the sales, marketing and customer support for the GPS Shoe and user community.  MedicAlert Foundation, known for their live 24/7 emergency medical information and identification services, has joined the alliance and will provide 24/7 location based emergency services for Aetrex GPS Shoe customers.

The Partner Alliance was created to provide a world class, senior-friendly, 24/7 customer support platform for consumers and caregivers  to assist in selecting monthly plans, GPS Shoe features, best use tips and general overall customer service. The Agreement will allow GTX Corp and Aetrex to concentrate on their core competencies while the Partner Alliance handles support, e-commerce and customer care for this new potential life saving technology.

“As the GPS Shoe transitions from vision to reality and we approach the launch we are excited and honored to align ourselves with these exceptional companies,” stated Patrick Bertagna, GTX Corp Chairman and CEO.

“Omnilink has had the privilege of building unique solutions for helping ensure the safety and security of individual’s with Alzheimer’s,” says Kelly Gay, Omnilink’s President and CEO. “We are very excited to now have the GPS shoe available as one of the first human-wearable, location-monitoring device options for this market.”

The New York Times recently quoted “I’m intrigued by the GPS Shoe” and included in the article its benefits and mentioned how the Alzheimer Association and MedicAlert have published some suggestions on how to address wandering or elopement.

“For over 55 years, the MedicAlert Foundation has been providing vital health information on behalf of millions of people in all types of emergencies. Through this Alliance, our objective is to provide another service option that helps families and other caregivers to ensure the safety of individuals living with Alzheimer’s, and that first responders have the necessary information in an emergency to effectively address their needs,” stated Andrew Wigglesworth, President and CEO of MedicAlert Foundation.

Today, GTX Corp CEO and COO are scheduled to speak at the annual Emeritus senior living conference in Scottsdale Arizona to address the overall benefits of 2 way GPS technology for the caregivers of seniors. And in an ongoing international expansion effort to bring the GPS Shoe technology to the global community, the Company is working on the next generation device, scheduled for release next year, which will have overall enhancements to size, cost and power consumption and localized to provide the cellular data through its global alliance of wireless partners.

About  GTX Corp (GTXO.OB) – GTX Corp, a leader in enterprise 2-way GPS (Global Positioning System) real-time personal location services (PLS), was founded in 2002 and is based in Los Angeles, California with distributors in Mexico, Australia and Nepal and customers in 126 countries. GTX Corp utilizes the latest in miniaturized, low power consumption technology and offers a robust enterprise GPS and cellular location platform to track in real time the whereabouts of people, pets, and high valued assets. Answering the “where is” question through a licensing business model and providing a complete end-to-end solution of hardware, middleware, apps, connectivity and professional services, letting you know where someone or something is at the touch of a button. GTX Corp also owns and operates LOCiMOBILE, Inc which develops GPS applications for smartphones and tablets, Code Amber News Service, and Code Amber Alertag. The Company has an aggressive intellectual property strategy and owns an extensive portfolio of patents, patents pending, registered trademarks, copy rights and URL’s.

About Omnilink Systems – Omnilink Systems is a leading provider of end-to-end LBS (location-based services) for any tracking solution. Pairing its award-winning FocalPoint™ software with hardware, services and networks, Omnilink offers the most accurate, reliable and cost-effective platform for powering location-aware mobile devices and applications. Working with tier-one carriers, Fortune 100 companies, leading nonprofits and hundreds of government agencies through its Platform-as-a-Service (PaaS) model, Omnilink helps ensure the safety, security and productivity of people and valuable assets. For more information, please visit www.omnilink.com.

About MedicAlert Foundation International – Established in 1956, MedicAlert Foundation International pioneered the use of medical IDs and systems to relay vital medical information to emergency responders on behalf of its members so they receive faster and safer treatment. Today, MedicAlert provides the functionality of an e-health information exchange through an innovative combination of a unique patient identifier linked to an emergency medical information record and a live 24/7 emergency response service. MedicAlert medical IDs alert emergency personnel to a member’s primary health conditions, medications, and/or implanted medical devices. In addition to its live 24/7 emergency response service, MedicAlert Foundation also provides family and caregiver notification so that members can be reunited with their loved ones. MedicAlert services are available around the world through a network of international nonprofit affiliated organizations licensed by the Foundation. Visit www.medicalert.org for more information.

Visit online: www.gtxcorp.com   www.facebook.com/gtxcorp    www.twitter.com/gtxcorp
Product and licensing – info@gtxcorp.com
Investor Relations ir@gtxcorp.com
Media Suzy Ginsburg (713) 721.4774 suzy@gcomworks.com

GTX Corp does not warrant or represent that the unauthorized use of materials drawn from the content of this document will not infringe rights of third parties who are not owned or affiliated by GTX Corp. Further GTX Corp cannot be held responsible or liable for the unauthorized use of this document’s content by third parties unknown to the company.